India’s Services Growth Picks Up in November, but Export Demand Remains Weak: PMI Data

India’s services sector expanded at a faster pace in November, according to latest PMI data, signalling resilience in domestic demand. However, new export orders remained weak — indicating that the export engine continues to sputter amid global headwinds. The mixed outlook underlines both strengths and vulnerabilities in India’s service-driven growth model. Focus Keyphrase: India services growth November 2025 PMI.

Core Development

  • The November 2025 Services PMI shows a rebound in business activity and employment in India’s services sector, reflecting improving domestic demand.

  • Despite the overall uptick, the index for new export orders remained in contraction territory, suggesting external demand for Indian services remains muted.

  • Input costs and selling prices remained largely stable, indicating limited second-round inflationary pressures for now. The data points to a domestic-demand led services recovery rather than an export-led upturn.

Key Drivers / Issues

The divergence between domestic services growth and weak export orders can be attributed to:

  • Sustained consumer-spending momentum and increased local demand for services — hospitality, retail, logistics, IT/BPM and financial services — fueling domestic growth.

  • Global economic slowdown and tighter global demand, reducing orders from foreign clients for Indian services exports.

  • Currency volatility and global competition, which may be deterring overseas clients from outsourcing or contracting with Indian firms.

  • Structural challenges in export-related services: compliance, regulatory uncertainty and shifting global spending patterns.

Stakeholder Impact

  • Service-sector companies & SMEs: Domestic-market players may benefit from pickup in demand; export-oriented firms may continue to face headwinds.

  • Employees & labour force: Increased hiring in domestic-facing services could support employment growth in urban and semi-urban areas.

  • Export-finance and trade-finance providers: Demand for working-capital credit may grow for domestic players, while export-credit demand may remain muted.

  • Investors and financial markets: A domestic demand-driven recovery supports market sentiment, but weak export outlook may dampen investor enthusiasm for export-linked service firms.

Industry & Policy Reactions

Analysts see the services-sector resilience as an encouraging signal that domestic consumption and structural demand remain strong. Some industry experts argue this phase reinforces the need for firms to diversify client bases — focusing more on domestic business rather than over-relying on export contracts. Policy watchers note that stable input costs and limited inflationary pressure give regulators more breathing room on rate decisions and macro-stability management.

Challenges Ahead

  • Unless global demand recovers, export-oriented services firms may struggle with sustained low order inflows.

  • Domestic-market services growth may face headwinds from inflation, interest-rate pressure or slowdown in consumer sentiment.

  • Service firms exposed to import-costs (e.g. software firms using foreign-licence tools, logistics dependent on fuel imports) could face margin pressure.

  • For long-term growth, structural reforms and diversification into newer export markets remain critical.

Strategic Outlook

In the short to medium term, India’s services sector is likely to ride on domestic demand growth, supporting GDP and employment. Over time, firms may shift focus towards domestic clients or explore newer export markets — such as Southeast Asia, Middle East or emerging economies — to offset weak western demand. The resilience of services output could also attract investment into domestic-oriented services infrastructure, fintech, logistics and consumer-facing segments.


Why This Matters

The India services growth November 2025 PMI trend highlights a pivot: while global headwinds weaken export demand, strong domestic consumption keeps India’s services-led growth intact. For the BFSI ecosystem, this means lending, consumption finance and corporate credit may remain robust — even if export-linked credit demand softens. It also suggests India’s economy may increasingly rely on domestic demand stability rather than external demand cycles.

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